An Inner Mongolian artist said, "We've brought our ethnic songs to Zhangjiajie, to promote our intangible cultural heritage. And we value this opportunity as a chance of learning from art troupes the world over."

Mariza Koch from Greek Mariza Koch Song and Dance Ensemble said, "Greece and China are both ancient civilizations. And music brings us even closer."

Artist from Egyptian Nile Folk Music Band said, "Our music originated in the Pharaoh era, with a history of thousands of years."

The music festival made use of city mayor Zhao Xiaoming as a cartoon character to promote the event. It triggered mixed debates on the Internet, with some praising him "The most handsome mayor in history", while some others arguing that it was inappropriate and undignified.