China's restaurant sector earned 508 billion yuan (US$61 billion) last year, up 16.3 percent over 2001 and double the expansion speed of China's gross domestic product.

"Private consumption holds the primary position in the market as more than 80 percent of consumers are ordinary people," said Li Mingde, general vice-director of the association.

Increasing salaries and peaceful living conditions are the leading forces behind the boom development, Li said.

In China's big cities, such as Beijing, Shanghai and Guangzhou, tables in the most famous restaurants have been booked months before Spring Festival, the association said.

Brand, service and environment became important factors in restaurant consumption besides price, which drive restaurant owners to develop specialty dishes and even adopt high-tech means.

Meanwhile, major domestic restaurant giants have begun cooperation to develop famous brand and cut costs.

Statistics also reveal that up to the present, 79 out of China' s top 100 cuisine companies have opened chain stores.

The market will continue to expand in 2003 with a target annual income of 580 billion yuan (US$70 million), a 16 percent increase, expected by the CCA.

(eastday.com January 31, 2003)