Surfing and swimming have become the hottest sports for summer days, but what should one wear on the beach? That's the key problem for most fashionable sunseekers. The look that is "in" on the beach this year is bold, bright and definitely not for wimps.
Bright pink, lime green, yellow, sky blue ... these colours have dominated the catwalk. The balanced colour scheme is serene whilst daring, offering a delicate note of youthful originality which makes them stand out in a distinguished way.
Light flouncy materials, and that 50s "look at me" chic has also returned.
A team of expert beachwear designers have created these styles, anticipating the season's fashion trends while differentiating them with personal and innovative touches. From glamorous beach goddess to surf chic and neon brights there are sure to be styles and colours to suit everyone.
Fantastic and flattering bikinis, swimsuits, tankinis and dresses, not to mention a full range of beautiful accessories from sarongs, hats and shoes to jewellery and sunglasses, provide the complete look - combining an air of elegance with a touch of distinction to the feminine silhouette.
Bikini tops come with optional padding to give extra shape and pants are available in different styles including hi-leg, hipster and adjustable ruched sides to suit all shapes.
When the surf's up, it's time to slip into tropical floral print pieces in delicious chocolate and turquoise. Top up the tan and stand out from the crowd in a kaleidoscope of mix-and-match neon brights in a wide range of styles.
Team a pretty floral halter neck bikini top with a flirty mini skirt for a truly glamorous style or even a cute tankini top with a belted hipster pants which are suitable for young girls.
Or try the paisley floral pink, lime and mocha print in an elegant strappy swimsuit or a stripe bikini with ruched side pants.
Choose from hi-leg pants and under wired tops with adjustable straps for support, boy shorts and tankinis for that 50s twist or a little tie-side triangle bikini.
(Shanghai Star May 25, 2004)