Dangdang president Yu Yu and Li Zhiguo's love is like a fairy tale story.

They met in New York at a friend's party. After the party they went for coffee. That was the first time they hung out. From then on, they fell in love.

They got married in 1996 and co-founded dangdang.com, an online book retailer. Yu Yu acted president of the company and Li Zhiguo took the post of executive officer.

Li said Yu Yu is a very capable person. "She told me how to attract investment," he said.

At the end of last year, dangdang debuted on the NYSE and becamed an apple of investors' eyes.

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