China's national Open returns to the capital city of Beijing
next month with a strengthening commitment from title sponsor Volvo
to further grow the Championship and expand the game across the
world's most populous nation.
The 2006 Volvo China Open will be played from April 13-16 at the
Nick Faldo-designed Beijing Honghua International Golf Club, with
Volvo raising total prize money to a record US$1.8 million, a
massive US$500,000 increase from last year.
Beijing, which will host the Olympic Games in 2008, is the
historical birthplace of the Volvo China Open and hosted the
inaugural event in 1995 but the last time the tournament was played
here was eight years ago.
Mel Pyatt, President and CEO of Volvo Event Management, said
that this year's event would also see the expansion of the
pre-qualifying process, which will now be open to players from Hong
Kong, Macao and Chinese Taipei. Last year, a total of 177 players
from mainland China featured in pre-qualifying.
A total of 10 places into the main field, an increase by two
spots, will be up for grabs at venues in Shanghai, Beijing and
Dongguan this year. Pyatt believes the qualifiers will contribute
towards the continued success of the Volvo China Open as well as
complement China's golf development plans to unearth more home-bred
champions in the mould of Zhang Lianwei, the country's most
successful golf export.
"We are truly excited to be returning to Beijing next month,"
said Pyatt. "It was in this great city that history was made some
11 years ago when Volvo and the China Golf Association (CGA) joined
forces to launch the China's first Open Championship.
"From humble beginnings when the Volvo China Open initially
offered total prize money of US$400,000, we have now grown by more
than four folds and also became the first event in China to be
jointly sanctioned by the Asian Tour and European Tour.
"Eleven years ago, we believed in and supported the future of
golf in China through the launch of the Volvo China Open. Since
1995, we have committed millions of dollars to golf in China and
believe that the exceptional growth witnessed now in this country
is due very much to our endeavors."
Pyatt noted that in 1995, there were only eight courses across
China but the number has now grown to more than 200 courses. "This
is a tremendous yardstick for how golf has grown since we launched
the Volvo China Open."
He added that Volvo was in for the long haul with the CGA to
develop golf through the national Open, which has in the past
unearthed great Chinese players in the form of Zhang, Chen Jun and
most recently Liang Wenchong. Chen won the Volvo China Open in 1997
while Zhang triumphed in 2003.
Volvo also recently entered into a five-year agreement to stage
the Volvo China Junior Golf Championship with CGA in a move to aid
its development programs.
"Our vision towards golf in China is multi-pronged. One of our
main goals is to maintain our efforts to place the Volvo China Open
as one of Asia's most prestigious championships," said Pyatt.
"Our expansion and commitment to grow the pre-qualifying process
for the Volvo China Open is also very important. We want to ensure
the China Open remains open to Chinese players and last year, we
were rewarded immensely when 16-year-old Su Dong qualified to play
in Shenzhen Golf Club. Hopefully, the taste of competing alongside
some of the best players in the world will further inspire the
likes of Dong and other young golfers to excel," said Pyatt.
Richtone Worldwide Managing Director Alistair Polson, whose
company is the event promoter, said the Volvo China Open will
cruise to Shanghai Silport Golf Club in 2007 and then back to
Beijing at the CBD International Golf Club in the year of the
Olympics.
Shanghai Silport staged the championship for six years running
from 1998 to 2004 while the highly-rated CBD International will
host the Open for the first time in 2008.
"The idea behind moving the Volvo China Open to various parts of
the country is to build on the growing interests in the game here.
Now that we have elevated the Volvo China Open into a truly
world-class event, we want the Chinese people to fully embrace this
great championship and help make it a greater success," said
Polson.
A total of 156 players will feature in next month's Volvo China
Open, which was won last year by England's Paul Casey.
(China Daily March 2, 2006)